Biz Beat 8-11-2016

• Measure Your Online Marketing: Reports and Analytics 6 pm Thursday, Aug. 18, with Carol Infranca, “award-winning print and broadcast journalist, business and government marketing and public relations specialist and an authorized local expert for Constant Contact.” The workshop is FREE and takes place at the downtown Eugene Public Library at 10th and Olive. Call 541-682-5450 or visit eugene-or.gov/library for more information.

• This week in fast food news: McDonald’s says that “every chicken item McDonald’s serves is made from chicken not treated with antibiotics important to human medicine, including its new Chicken McNuggets.” Those new nuggets are also free of additives, the fast food giant says. It tested the nuggets at Oregon and SW Washington McDonald’s in February, and “the participating McDonald’s restaurants saw a 13 percent lift in McNugget sales, validating just how much the consumer demands quality ingredients they can feel good about eating, even when indulging.” Meanwhile OSPIRG delivered “thousands” of petitions to KFC (aka Kentucky Fried Chicken) on Aug. 2, “urging the fried chicken giant to stop serving meat raised with the routine use of antibiotics,” saying that “antibiotic resistance is quickly becoming public enemy number one among health experts worldwide, especially true now with the recent emergence of a new “superbug” resistant to a last resort antibiotic, colistin.” The presentation featured a farmer, a nurse, a victim of antibiotic resistance and at least one volunteer in a chicken suit, OSPIRG tells EW.

A Note From the Publisher

Dear Readers,

The last two years have been some of the hardest in Eugene Weekly’s 43 years. There were moments when keeping the paper alive felt uncertain. And yet, here we are — still publishing, still investigating, still showing up every week.

That’s because of you!

Not just because of financial support (though that matters enormously), but because of the emails, notes, conversations, encouragement and ideas you shared along the way. You reminded us why this paper exists and who it’s for.

Listening to readers has always been at the heart of Eugene Weekly. This year, that meant launching our popular weekly Activist Alert column, after many of you told us there was no single, reliable place to find information about rallies, meetings and ways to get involved. You asked. We responded.

We’ve also continued to deepen the coverage that sets Eugene Weekly apart, including our in-depth reporting on local real estate development through Bricks & Mortar — digging into what’s being built, who’s behind it and how those decisions shape our community.

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None of this happens by accident. It happens because readers step up and say: this matters.

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Thank you for standing with us!