Ride On, Cowboy!

One rider shows she's 'Tough Enough to Wear Pink'

Every summer since 1992, people have come from near and far, adorned in cowboy hats and flannel shirts, to see the many attractions the Eugene Pro Rodeo has to offer. This summer, Eugene Pro Rodeo enters its 28th year of upholding the U.S. tradition of rodeos.

Eugene Pro Rodeo is a member of the Professional Rodeo Cowboy Association, giving Eugene access to top-level cowboys. Bull riding and barrel racing are crowd favorites and, every year, rodeo-goers get to experience a huge firework show every night of the rodeo.

This summer, from July 3 to July 6, Eugene Pro Rodeo does it again, with a different theme each night. Wednesday, July 3, the rodeo hosts their annual “Tough Enough to Wear Pink” night, where rodeo hosts and rodeo-goers alike bring awareness to breast cancer. You’ll have opportunities to donate to the cause.

The following night the rodeo hosts the 4th of July celebration. Friday, July 5, kids get in free for Family Night. On July 6, the last night of the rodeo, veterans and first responders get $5 off their ticket price with valid military or first responder I.D.

Visit eugeneprorodeo.com for ticket prices and more details.

A Note From the Publisher

Dear Readers,

The last two years have been some of the hardest in Eugene Weekly’s 43 years. There were moments when keeping the paper alive felt uncertain. And yet, here we are — still publishing, still investigating, still showing up every week.

That’s because of you!

Not just because of financial support (though that matters enormously), but because of the emails, notes, conversations, encouragement and ideas you shared along the way. You reminded us why this paper exists and who it’s for.

Listening to readers has always been at the heart of Eugene Weekly. This year, that meant launching our popular weekly Activist Alert column, after many of you told us there was no single, reliable place to find information about rallies, meetings and ways to get involved. You asked. We responded.

We’ve also continued to deepen the coverage that sets Eugene Weekly apart, including our in-depth reporting on local real estate development through Bricks & Mortar — digging into what’s being built, who’s behind it and how those decisions shape our community.

And, of course, we’ve continued to bring you the stories and features many of you depend on: investigations and local government reporting, arts and culture coverage, sudoku and crossword puzzles, Savage Love, and our extensive community events calendar. We feature award-winning stories by University of Oregon student reporters getting real world journalism experience. All free. In print and online.

None of this happens by accident. It happens because readers step up and say: this matters.

As we head into a new year, please consider supporting Eugene Weekly if you’re able. Every dollar helps keep us digging, questioning, celebrating — and yes, occasionally annoying exactly the right people. We consider that a public service.

Thank you for standing with us!